WHAT'S YOUR SALES STRATEGY?
Business development is more important that your offer says Merit Khan, CEO of SELLect Sales Development.
It's one thing to come up with a great product or service. It's another whole thing to get it into the hands of paying customers. Both are important, but the latter is of greatest importance for the sustainability of your business.
As early entrepreneurs we have to become marketers first.
Learn everything you can about how to market your product or service. Trial and error are your friends. It's the only way.
Be creative in promoting your offer. And when you think you've done enough promoting, do some more!
Merit has coached & trained entrepreneurs and sales teams form more than 20 years. People hate to feel sold so her motto is "Stop selling, start getting SELLected."
For the full podcast episode go to: https://www.buzzsprout.com/1139753/9226923
Merit is the CEO of SELLect Sales Development. She is an entrepreneur, author, speaker, and standup comedian.
To connect with Merit: https://meritkhan.com
P.S Our podcast is a great resource for early entrepreneurs. Check it out. It's FREE!
Here's the link: https://reinventingperspectives.buzzsprout.com/
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