New Founders often make 1 mistake that, on the surface, seems like the best decision but dooms their business to never reaching the top 10%. They obsess over perfecting the product or service and assume excellence will sell itself. This is the most dangerously misleading idea for business owners. Hear me out: a great product is a must, but that isn’t enough to be a top performer in your niche. Just like personal genius doesn’t guarantee financial success. Product/service geni

The rules of online marketing just changed, and most founders didn’t get the memo. Here’s what Founders need to know: Hype marketing isn’t as effective as it used to be. People bought into it and were left scarred by the discrepancy between the marketing promise and product delivery. Don’t oversell. The trust recession is real. Your audience wants to see ‘the receipts’ (proof that you can do what you’re claiming) before they buy. *If you’re new to business, read this article:

What is Biblical success? It’s the Lord blessing the work of our hands. “May the favor of the Lord our God rest on us; establish the work of our hands for us - yes establish the work of our hands.” ~ Psalm 90 : 17 The world talks about the “ Midas touch ”, where everything someone touches turns to gold 🤑. They attribute the success to the person, but we, as believers, know that the credit belongs to God. When we know this TRUTH, we move differently, we work differently, we

6 key things most podcasters overlook that will make or break their podcast. Let’s get into it: 01 INTERVIEWER to PERSONALITY to LEADER Being a podcaster is a brutal journey. Entry into the podcasting world is almost nothing ( *see my Let Your Voice Lead Guide ), and so the competition is stiff. But entrepreneurs are experts at choosing hard over easy. If you’re determined and persistent, then this is the article for you. I never want to discourage anyone, but I think that wh

I started 2025 like most people. New Year energy was on 10/10. I was ready to take this business full-time. Here’s the background: For the past 5 years, I’ve been a part-time solopreneur. As a Mama to 2 impressive kids ( I’m allowed to be biased, but it’s true, they’re my littlies), I’ve been working in the business when no one is sick or needs to be taken to the park or an activity . IYKYK As a service-based starter business, I had tried it all. Freelancing on Fiverr. Pitchi

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I was working hard, really HARD... and the progress was incremental but soooo SLOW. To try and speed things up, I figured I'd work hardER and get a little more progress. So I did, and a little more progress I got. The only problem is, it was just enough to create fleeting excitement. After some time, burnout was starting to set in. That lingering feeling of "Is this even worth it?" I was one foot into "I'm so over this" , and had the other foot shaky, but standing on purpose

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LinkedIn is one of the last places where simple, valuable content can outperform fancy production. You don’t need viral edits, a massive following, or the polish of a professional influencer. What you do need is clarity, consistency, and the courage to press publish. In this article, I’m breaking down five practical ways to start creating LinkedIn content —whether you’re already producing content elsewhere or starting completely from zero. 1. Repurpose Your Video Content If

Nobody cares—until you succeed. And that’s exactly why this hidden season of silence is your greatest training ground. Here's my story...

Most small business owners think content marketing is a matter of persuading their ideal client to work with them. It's NOT! The job of your content is to leave enough psychological data that your target client persuades themselves to work with you. Subtle reframe, but a totally different experience for your prospective client. This 1 shift ( if you use it ) takes your content from pushy and salesy to inviting and resonant on a subconscious level. Too many big words?! (I'm

The missing piece in the growth strategy of most small businesses isn’t visibility, but alignment ? We've made our business a commodity ( as my friend says, "just another can of beans ') by operating at the tactical level. If you've been jumping on trends without seeing any real business benefits, try this! Find the heart of your business and watch your business growth explode. A Unique Perspective Most business growth methods start externally. Get more visibility. Build an a

Most small business owners have fallen into the trap of creating content like a content creator rather than operating as a revenue-driven business owner utilising content marketing to draw awareness to their products and services. This shift is subtle, but it's the key to getting unstuck. Content is important, but content is not the business. I teach a modern framework for building a service-based business, which emphasizes creating media assets. Introducing: The MediaPreneur

I Was Totally Mindblown: My Messaging Journey as a Christian Woman Entrepreneur I had put so much work into my business. No lies told here! I had been grinding for a while . My heart was in the right place. I knew I was meant to empower women by helping them build great businesses. I had done the work to skill up. I was ready to SERVE! But there was a problem. No one was buying. I couldn't understand why. I had taken course after webinar after programme, searching for the mis

Why Fear of Success Could Be Holding You Back From God's Plan. Ever sensed God was positioning you for something great—and felt terrified instead of ready?

Create time to work on your business and not just in it. We've heard this line before—maybe too many times. It's one of those pieces of...