How do you find your niche? Tom Reaoch says, find your niche and create your brand. As entrepreneurs we could all do a whole bunch of things, and perhaps along the journey we will, but at the beginning it's good to focus on: where do you provide the greatest value in the market place? Where will you get the highest return on your investment of time, skill, and experience? Who will value what you have to offer the most? Then create an offering that will speak directly to the

Everything you need is going to happen through people. Network! Tom Reaoch says, Most people wait until they've lost their job or need a new client to start networking. Nothing wrong with that, but it's better to always be growing your network. "Your network is your networth." ~ Porter Gale To listen this Reinventing Perspectives Podcast episode go to: https://www.buzzsprout.com/1139753/9339088 Tom Reaoch is an American, known as The King of Networking in Brazil with many yea

How do you make your business sponsorship a no-brainer?! Sheila F.G says, it's simpler than we think. Sheila Farragher-Gemma is an expert in strategic partnerships and sponsorships; here's a 30 second clip from our podcast conversation ⬇️. Then read on for some great tips shared in this episode. As early entrepreneurs we tend to over-complicate things by under-estimating ourselves and the value of our business assets; and over-estimating what needs to be done. I've been there